In the summer of 1975, Rudi Gernreich’s Los Angeles atelier sent out a press sample of his newest invention - the sleek Thong swimsuit - to the world’s most foremost fashion provocateur - Rudi’s friend, Helmut Newton. Newton couldn’t help taking The Thong along with him to shoot all summer long on the world’s baddest and boldest women for magazines such as the prestigious Vogue.
This exclusive Vogue Italia charity* unisex T, limited to 100 pieces, embodies a piece of fashion history; A short-sleeved style in super-soft white jersey featuring the 1975 Thong Return letter.
Rudi and Vogue Italia wish you a Happy Birthday, Helmut.
HELMUT NEWTON ONE HUNDRED celebrates the photographer’s birthday with an open air exhibition in Berlin from October 31st to November 8th 2020. Locations and more information @helmutnewtonfoundation * All proceeds go to the ANLAIDS Lombardy Section, which has always supported the activity of the Infectious Diseases Unit at the IRCCS Ca 'Granda Fondazione Ospedale Maggiore Policlinico di Milano. In these difficult times, your donation will contribute to the TRANSLATIONAL RESEARCH PROJECT IN COVID 19 PATIENTS to study the new disease caused by SARS-CoV-2 virus.
This research wants to identify:
- new, more effective and quick to use diagnostic tools;
- potential therapeutic targets useful for the elaboration of new therapeutic strategies;
- the pathogenetic mechanisms associated with SARS-CoV-2 infection.